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Advertising Translation

Document Translation | Advertising Translation | Financial Translation | Legal Translation | Technical Translation | Translation for Training | Website Translation | Interpreting | Desktop Publishing | EMEA Translation | Into English Translation

Advertising translation is translated copy that should always reflects the brand values and tone of voice of the original text. A key component of any global translation strategy for marketing communications as it will protect brand properties across markets.

Read our download on how to translate marketing text here https://www.push-international.com/pdf/marketing.pdf

There is a difference between translation and copy adaptation/transcreation and it’s important to understand what that difference is. A translator is trained to translate only; their remit does not extend to re-interpreting or re-styling the source text - they wouldn’t be doing their job if it did. However, a copywriter DOES have the remit and the skills, and can work with your text to make it read as if created within the local market.

PUSH International delivers foreign language copywriting and copy adaptation for:

Print advertising campaigns | Online advertising campaigns | Direct mail | Promotions | Marketing literature | Poster/billboard campaigns | Retail POS | On-pack information | eCommerce websites | Press releases

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