Interpreting service could boost Danish drug company’s endeavour

Delivering a product to countries all over the world is a project that could be improved with the use of a professional interpreting service.

Denmark-based Dako may well have reaped the rewards of such assistance when negotiating a recent agreement with global distribution company Quintiles.

The alliance will develop medicines and diagnostic products with a view to improving the prescription of personalised medicine for people suffering from tissue-based cancer.

Senior vice-president of Quintiles Global Central Laboratories, Thomas Wollman, said: "By pairing our core competencies … we can help physician investigators select the right patients for the right clinical trials."

This practice will help speed the process of manufacturing treatments in biomarker discovery and translational medicine, he continued.

News of this agreement comes after Dako announced it would join forces with Royal Philips Electronics to produce digital pathology solutions that can be integrated into hospital departments with a view to making them more efficient.

Find out more about Push International's interpreting services 

Posted on November 1, 2010 by PUSH Admin in the Other News Uncategorized category. (Other posts by PUSH Admin)

Please comment (comments are moderated and may not appear immediately)

International News

Coca-Cola launches a transcreation campaign encouraging peace

Leo Burnett Sydney has developed an ambitious transcreation campaign for Coca Cola aimed at unifying customers across the vexed political divide between India and Pakistan.

The transcreation concept saw the placement of “Small World Machines” to facilitate live communications across the border, and to “provoke happiness in the world through human connections.” Participants are encouraged to interact with the devices in order to receive a Coke. Read more…

Posted on May 21, 2013
by Anthony

PUSH Blog

Apple continues to dominate Google as the Most Valuable Global Brand in WPP’s 2013 Brand Z list

Apple has continued to top the WWP Brand Z list of 100 Most Valuable Global Brands, beating another technology brand – Google.

The eighth version of the annual list of brands, which offers a value for each of the brands using data collected by Millward Brown, also claimed to have found growth within the industry, with the combined value of the world’s biggest brands growing by 7 per cent in the last 12 months. Read more…

Posted on May 22, 2013
by Anthony

Language News

Crowdfunding a CC-licensed translation of classic Yiddish book Poylishe Velder

Forget a bank loan; crowd-funding is fast becoming the way for start-ups to generate investment ahead of beginning a new project. In a crowd-sourcing first, Yiddish speaker Michael Wex, has secured funding to translate a Polish book from 1921. Read more…

Posted on May 20, 2013
by Anthony